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5 From 5
5 From 5

Fairytale nostalgia in the children's room with Maileg

In the past few days, toys were often more loving, because plush toys pull carts and other toys were not so abundant and were manufactured more carefully. The design was fabulously playful and stimulated the children's imagination...

The comparatively young brand Maileg would like to continue this time. Founded in Denmark in 1999, the label has dedicated itself to modern Scandinavian design, which mixes it with a dreamlike fairytale world and transports the magic of carefree childhood into the present. So it's hardly surprising that the Maileg rabbits, mice, and circus animals conquered numerous children's rooms by storm and now appear frequently in books, magazines and even on television.

Dorthe Mailil - founder and designer

Responsible for the nice Danish children's toy is Dorthe Mailil, who also gave her company half of its name. The Danish word for "Leg" is attached to Mailil's "Mai." After the sympathetic founder laid the foundation stone for the detailed toys rabbits, mice, lions and other plush companions in 1996 with her education at a well-known Danish design school, the graphic design graduate was drawn to the L'ecole D'art de Marseilles in Paris, where everything took shape with a cult clay figure that a whole class of design students was enthusiastic about. Encouraged by this experience, the family of enchanting playmates grew, and clay quickly became plush. Dorthe founded Maileg in Herning, Denmark, and created a whole world of nostalgic, fairytale figures full of charm and magic.

Aya, Eva, Sara, and Adam - the Hares

The Maileg rabbits, which are now available in 3 sizes, are extremely popular with children as their favorite plush animal. Puristically sincere they want to become the best friend of every child, and of course, every rabbit has its name. Thus Aya, Eva, Sara, and Adam stimulate the imagination in typical Scandinavian fashion and rich in detail. Do you know how to recognize a male rabbit?

Mice, lions, circus wagons in Scandinavian quality

Of course, the borders between reality and dream world should blur with the high-quality manufactured toys. Strict, on the other hand, are the principles behind the manufacture of the toy. Maileg promises product that can be passed on from generation to generation and are made with the highest care. The brand is convinced that it is only through the numerous details that a toy experiences its vitality, to which Maileg attaches great importance. This can be seen both in the popular mice, which are supplied with beds and in the various wooden toys such as baby carriages, washing machines, and everything children need to play the very personal circus performance. Circus lions, seals and elephants made of plush should not be missing!

Order Maileg plush figures and wooden toys online at scandinavian-lifestyle.com

We are especially pleased to be able to offer you the magical nostalgia of Maileg in our online shop at scandinavian-lifestyle.com. Discover with the mice, rabbits and other kindnesses of the brand the child in itself anew and prepare you with these unusual toys children a great joy. The animals in the Noah´s Friends line are also an excellent gift idea for birth or christening.

In the past few days, toys were often more loving, because plush toys pull carts and other toys were not so abundant and were manufactured more carefully. The design was fabulously playful and... read more »
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Fairytale nostalgia in the children's room with Maileg

In the past few days, toys were often more loving, because plush toys pull carts and other toys were not so abundant and were manufactured more carefully. The design was fabulously playful and stimulated the children's imagination...

The comparatively young brand Maileg would like to continue this time. Founded in Denmark in 1999, the label has dedicated itself to modern Scandinavian design, which mixes it with a dreamlike fairytale world and transports the magic of carefree childhood into the present. So it's hardly surprising that the Maileg rabbits, mice, and circus animals conquered numerous children's rooms by storm and now appear frequently in books, magazines and even on television.

Dorthe Mailil - founder and designer

Responsible for the nice Danish children's toy is Dorthe Mailil, who also gave her company half of its name. The Danish word for "Leg" is attached to Mailil's "Mai." After the sympathetic founder laid the foundation stone for the detailed toys rabbits, mice, lions and other plush companions in 1996 with her education at a well-known Danish design school, the graphic design graduate was drawn to the L'ecole D'art de Marseilles in Paris, where everything took shape with a cult clay figure that a whole class of design students was enthusiastic about. Encouraged by this experience, the family of enchanting playmates grew, and clay quickly became plush. Dorthe founded Maileg in Herning, Denmark, and created a whole world of nostalgic, fairytale figures full of charm and magic.

Aya, Eva, Sara, and Adam - the Hares

The Maileg rabbits, which are now available in 3 sizes, are extremely popular with children as their favorite plush animal. Puristically sincere they want to become the best friend of every child, and of course, every rabbit has its name. Thus Aya, Eva, Sara, and Adam stimulate the imagination in typical Scandinavian fashion and rich in detail. Do you know how to recognize a male rabbit?

Mice, lions, circus wagons in Scandinavian quality

Of course, the borders between reality and dream world should blur with the high-quality manufactured toys. Strict, on the other hand, are the principles behind the manufacture of the toy. Maileg promises product that can be passed on from generation to generation and are made with the highest care. The brand is convinced that it is only through the numerous details that a toy experiences its vitality, to which Maileg attaches great importance. This can be seen both in the popular mice, which are supplied with beds and in the various wooden toys such as baby carriages, washing machines, and everything children need to play the very personal circus performance. Circus lions, seals and elephants made of plush should not be missing!

Order Maileg plush figures and wooden toys online at scandinavian-lifestyle.com

We are especially pleased to be able to offer you the magical nostalgia of Maileg in our online shop at scandinavian-lifestyle.com. Discover with the mice, rabbits and other kindnesses of the brand the child in itself anew and prepare you with these unusual toys children a great joy. The animals in the Noah´s Friends line are also an excellent gift idea for birth or christening.